I first sought Ali’s help when I was managing a number of different projects and needed implementation support from an experienced marketing communications freelancer. I found Ali’s approach refreshing from the start – she is clear about where she can add most value, methodical and organised in her approach and always willing to challenge and offer ideas to help improve the work we do together.
Ali is particularly good at taking on a complete project and delivering against a brief which frees me up to concentrate on other work, and while she often talks about preferring implementation over strategy, I have found her to be naturally strategic in how she develops and executes projects.
As well as being professional and reliable, Ali is enterprising, thoughtful and fun to work with. I would happily recommend her services.